RERL-1609-Knowing Your Customer to Grow the Business
Knowing how to hit your target customer is a key component to growing your business. Currently word of mouth is still the best way to spread knowledge of a product within a segment of the population. Spending time with the target consumer is often the biggest competitive advantage for entrepreneurs and failure to do this can become the biggest problem. Don’t let your business fail to grow because you didn’t understand what your customer really…
RERL-1608-Two Italian Guys Talkin Real Estate-Investing Outside California
For most consumers real estate is one part of a good, diversified portfolio. Anyone living in California knows that property here is not only hard to come by, but it mostly benefits consumers who buy and hold. Fortunately there are opportunities out there, like way out there. Today Joe and Mike discuss investing outside of California and Opportunity Zone investments. Specific topics include: Where people are investing and why What is Opportunity Zone investing?…
RERL-1607-Understanding Reverse Mortgages
As long as they’ve been around reverse mortgages have been plagued by myths and misconceptions. This misunderstanding is largely due to most people not understanding how they work or who they work for. In fact for the right person the reverse mortgage is actually an outstanding program! Today Joe chats with reverse mortgage expert Bill Benson about this program that deserves a better rap. Specific topics include: How the reverse mortgage works Qualifying for…
RERL-1603- Hiring Talent for a Start-up
Adding talent to your team is a difficult thing to do, but is a necessary process for any company looking to grow its business. Jack Russo takes over as host today with new guest and serial entrepreneur, Andrew Gardiner. Andrew helps companies recruit and implement the best talent possible to help them facilitate their goals through companies such as The HireKey. Finding new talent to improve your business is a never-ending journey, so listen in…
RERL-1600-Growing Your Business – Post Seed Financing
You’ve got the idea, you’ve got the team, you’ve got the domain names and everything you need to really get your product into consumers’ hands. All you need now is to put your foot down on the pedal and accelerate sales. Today Joe and Jack Russo are joined by special guest, Marc Canter, who has come up with a brilliant idea and is at that stage where with the right funding his growth can really…