One million Hispanics will be turning 18 this year and compared to their non-Hispanic counterparts they are getting married and forming household at a younger age. The best thing agents and lenders could do now is to begin understanding the cultural nuances of this demographic and find a way to serve them.  Today Joe talks with New American Funding’s Frank Fuentes about the complexities and cultural challenges surrounding multicultural lending. Specific topics include:

• Getting an entire company aware of multicultural lending
• Hispanic home ownership report
• Educating consumers about latino communications
• Misunderstandings about Hispanics and lending
• Why partner with New American Funding?
• Why multicultural lending is exciting
• And much much more!

If you wish to contact Joe Cucchiara email him at Joe@RERadioLive.com, call (408)-838-9060 or simply visit www.RERadioLive.com. We also provide additional information to help you make smart decisions in and around your real estate venture.

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