It is often one point of differentiation that determines if you win or lose a listing. Today’s show brings Tim Swindle, Director of Strategy at PointDrive, in to discuss with Host Joe Cucchiara about personalized marketing in the digital age. PointDrive is a simple to use sales tool that allows you to package up, personalize, and track the content you share throughout the closing process. Today’s show will discuss the process Tim went through in choosing an agent to sell his home and the content – digital and print – that was provided to him by the agent in person and via mobile device. Tune in from 3-4pm PST on AM 1220 KDOW to listen, learn & join the discussion. You can also listen streaming online at www.kdow.biz, and TEXT you questions to 408.838.9060 during the show!

About Tim

Tim heads strategy for PointDrive, leading efforts to position the company for increased awareness and quick and steady user adoption. Tim was an early believer and investor in Fippex, now PointDrive, who came on board four years ago to serve key operations and sales roles. Previously, Tim was vice president of national business development for a large commercial real estate and construction company where he was the top producer, responsible for $150 million in annual revenue and managing a team of 75 people.

Listen in today from 3-4pm PST to Real Estate Radio LIVE! Find us streaming on www.kdow.biz, and call 1.800.516.1220 to say hello to Tim and Joe during the show!

For more information about PointDrive, visit their website at realestate.pointdrive.com.